SMOOTH AND REAL LAUNCH HELP FOR HEROES DAY 2012

Smooth and Real Radio will once again be highlighting the sacrifice, resilience and dedication of British troops and their families by dedicating a day of programming to raise funds for Help for Heroes next month.

Timed to coincide with the fifth anniversary of the charity, the groups Help for Heroes Day 2012 will take place on Friday 28^th September. Smooth and Real stations across the UK will be asking listeners to help them achieve their goal of raising a total of over £1 million for the injured servicemen and women’s charity in their fourth year of support for the cause.

Throughout the day troops and their families will tell their heroic stories while stars of stage and screen will join the stations on the day, many of whom will donate money- can’t-buy items to the auction, which traditionally boosts fundraising by several hundred thousand pounds.

This year’s auction will offer the chance to grab holidays, event tickets, days out, signed memorabilia and some incredible once in a lifetime experiences, including an all expenses paid cruise with the band KISS at Halloween which will include live performances on deck plus concert tickets and return flights to Miami.

Across the stations eight sites in England, Wales and Scotland fund-raising initiatives will also include county wide pub quizzes, an army tank race in Scotland, tandem bike rides across Wales and a 3500 mile staff spin-bike relay at the group’s North West HQ – the distance from London to Afghanistan.

Real and Smooth Group Programme Director John Simons said: “Our listeners have been incredibly generous over the last three years and it would be fantastic if this year we could reach that magic million. Help for Heroes does such an incredible job and even when our troops are all home from Afghanistan, their work in helping rehabilitate soldiers into the community will continue for many years to come.”

In addition to the auction, accessed via www.smoothradio.co.uk or www.realradio.co.uk listeners and supporters will be able to text £5 donations to 70900.